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3 Steps to Protect Your Brand in the New Year

Erik K Pelton

The following is an edited transcript of my video 3 Steps to Protect Your Brand in the New Year. Protecting your brand has tremendous benefits for your business, and there are three things in particular to focus on at the beginning of the year and ensure that you are protected.

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3 Steps to Protect Your Brand in the New Year

Erik K Pelton

As we enter a new year, Erik discusses three basic yet critical things that businesses can do to enhance their brand protection. The post 3 Steps to Protect Your Brand in the New Year appeared first on Erik M Pelton & Associates, PLLC.

Branding 113
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Protecting Your Brand: How to Remove Counterfeits from Facebook

Corsearch

Whether you’re looking to safeguard your established presence on Facebook or just want to prevent intellectual property infringement by third-party sellers and profiles, it’s critical to actively identify and remove counterfeits. In this blog, we outline the tools you can use to protect your brand reputation and prevent consumer confusion.

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Protecting Your Brand: How to Remove Counterfeits from Amazon

Corsearch

Your business has likely collectively spent countless hours and resources to build a strong brand presence on Amazon. However, counterfeiters will continuously undermine these efforts by listing counterfeit products and passing them off under your brand name.

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Protecting Your Brand: How to Remove Counterfeits from Alibaba

Corsearch

In this article, we share a step-by-step guide to removing counterfeits from Alibaba’s platforms manually. Step-by-step guide to removing counterfeits from Alibaba manually Step 1. Unfortunately, Alibaba’s platforms are also targeted by unscrupulous bad actors looking to defraud businesses and consumers.

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A Million-pound Mistake?

azrights

Unless a business has intellectual property protecting its innovation, such as a trademark, patent, copyright, design, or trade secret, competitors are free to copy its differentiation strategy immediately. The brand name is a prime way to protect innovations. The company tried in vain to register Clubcard as a trademark.

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Thirteen Reasons Why Businesses Fail

azrights

Entrepreneur.com rates people’s chances of surviving in business beyond 5 years at 50/50, while the chances of failure after 10 years are 70%. Focus on these to increase your chances of achieving substantial success: 1. Achieving greater impact comes from being open to new ideas. Not knowing what you don’t know.