Kashishipr

SEPTEMBER 29, 2022

It is not unusual to encounter counterfeit versions of widely recognized brands like Adidas, Gucci, Nike, etc. Such products are fake and portrayed as popular brands to charge less than the market price and make enormous profits. They usually have a devastating effect on the brand’s reputation and customer loyalty.

Branding 52

Branding Brands Branding Intellectual Property 52

IP and Legal Filings

MARCH 5, 2024

Introduction In today’s digital economy, trademarks play an important role in developing a brand’s identity, establishing customer trust, and assuring market competition. Corporations must establish online identities, such as logos, slogans, product names, and brands, to build consumer awareness, loyalty, and trust.

Trademark 86

Trademark Social Media Advertising Advertising 86

Kashishipr

MAY 18, 2022

Being a mixed market, India has many industries operating under the free market concept. Without any doubt, the competition in the Indian markets is exceedingly fierce. For any company to thrive and do exceptionally well in the open market, it must create brand recognition among the general public and enhance the brand value.

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Trademark Registering Trademarks Marketing Marketing 45

Kashishipr

DECEMBER 1, 2021

It is becoming increasingly vital that Registered Trademarks are used to maintain their validity and their ability to be enforced against third parties. Trademark cancellation actions can be filed by third parties and can prove to be extremely time-consuming, costly, and damaging to the brand. What Constitutes Use?

Trademark 105

Trademark Registering Trademarks Registration Intellectual Property 105

IP and Legal Filings

MAY 17, 2024

There are no separate legal provisions for these rights and they have been included under the existing Intellectual Property laws. In this technologically advanced age, success or failure of a business depends heavily on the marketing strategies that have been adopted. Entertainment v. Entertainment Pvt.

Personality Rights 74

Personality Rights Intellectual Property Social Media Intellectual Property Law 74

Kashishipr

JANUARY 5, 2022

Additionally, it also deals with the exclusive rights of a trademark owner, penalties for Trademark Infringement , remedies for damaged goods, and modes of transference of a Registered Trademark. Creating a brand image for the goods/services in the minds of the public at large. Trademark Search.

Trademark 105

Trademark Branding Brands Branding 105

Kashishipr

APRIL 13, 2022

The dramatic rise in e-commerce in the last two decades saw many brand and business owners struggling to safeguard their Intellectual Property (IP) assets in cyberspace, starting from domain names and then going onto social media handles. IP Challenges in the Metaverse.

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Intellectual Property IP Non-Fungible Tokens Branding 116

Kashishipr

OCTOBER 12, 2022

Owning a trademark undoubtedly counts as one of the most valuable and crucial assets for every business company or organization. Hence, it becomes imperative not to stay ignorant about a Trademark Assignment. It provides you the authority to assign your trademark to another individual or entity temporarily or permanently.

Trademark 52

Trademark Branding Brands Branding 52

IPilogue

FEBRUARY 8, 2022

Madelaine Lynch is a 3L JD Candidate at Osgoode Hall Law School, enrolled in Professor David Vaver’s 2021-2022 Intellectual Property Law & Technology Intensive Program. Trademarks are an excellent way to protect your brand. do not protect the goods themselves, but rather they protect your brand.

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Trademark Registration Registering Trademarks Branding 106

Kashishipr

OCTOBER 19, 2022

A trademark exists in the form of an expression, slogan, or any other sign identifying the services or products of one business and distinguishing them from those of others in the market. As people associate a trademark with a brand or business, it serves as an intangible asset to your company or organization.

Trademark 52

Trademark Branding Brands Branding 52

Kashishipr

MARCH 30, 2022

It is imperative to have Registered Trademarks in place to have one’s business stand out in the market and create a significant brand value. In India, trademarks are registered, protected, and enforced under the Trademarks Act of 1999 (referred to as the ‘Act’ further in this article).

Trademark 105

Trademark Registering Trademarks Registration Intellectual Property 105

Biswajit Sarkar Copyright Blog

JANUARY 16, 2024

IPRs are crucial for startups as they safeguard their unique ideas and creations, enabling them to establish a competitive edge in the market. Trade Secrets: Trade secrets encompass confidential information critical for a startup’s success; this may include formulas, processes, customer lists, marketing strategies etc.

Intellectual Property 52

Intellectual Property Cease and Desist Invention Branding 52

Kashishipr

SEPTEMBER 20, 2021

In May 2007, the label mark ‘SOYA DROP’ was registered. Since then, it has been continuously used and has even acquired reputation and goodwill in the market. According to SSPL, this practice was dishonest as it could make NTC benefit from the reputation and goodwill of SSPL’s brand name.

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Registration Artistic Work Copyright Registering Trademarks 98

SpicyIP

DECEMBER 8, 2023

student at Dr. Ram Manohar Lohiya National Law University, Lucknow. She is keenly interested in Intellectual Property Law, Technology Law, and Corporate Law. Image from here [ This post is authored by SpicyIP Fellow Tejaswini Kaushal. Tejaswini is a 3rd-year B.A. Her previous posts can be accessed here. ]

Technology 59

Technology Trademark Business Branding 59

Kashishipr

NOVEMBER 3, 2021

Simply put, trademark genericization is the death of the mark as it no longer acts as a source indicator of the brand owner. A wide array of linguistic, legal, and marketing-related factors contribute to trademark genericization. Genericism is not a free license to use a competitor’s trademark.

Trademark 105

Trademark Branding Brands Branding 105

Biswajit Sarkar Copyright Blog

JANUARY 22, 2024

Additionally, a name is a crucial element of personal branding, influencing perceptions, forming first impressions, and conveying character. For renowned figures, the importance of their name extends to public perception, brand identity, and professional success. Akshay Kumar, who has successfully registered KHILADI as a trademark.

Intellectual Property 76

Intellectual Property Registration Trademark Personality Rights 76

The IPKat

DECEMBER 14, 2023

Stephen further stated that he was in the process of registering the word for advertising and media business with the aim of providing marketing, branding, and related services, there was a lot of interest in the possibility of registering such a term. Tinderet is an area in Kenya.

IP 83

IP Service Mark Cease and Desist Registration 83

Kashishipr

APRIL 27, 2022

The reason why there has been a sharp increase in moving logos being incorporated as trademarks by many companies is that the contemporary market is now innovating new products with sensory and unique experiences to leave a mark on their customers and develop a distinct and novel reputation. Motion Trademarks in India.

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Registration Trademark Branding Brands 105

Kashishipr

JULY 21, 2021

The world’s largest markets for e-commerce are the United States of America, China, the United Kingdom, etc., Apart from e-commerce websites, counterfeiters have also started creating fake websites that mimic the look and feel of the genuine brand’s website.

Branding 105

Branding Brands Branding Cease and Desist 105

Kashishipr

SEPTEMBER 22, 2021

A trademark is an important business asset that offers protection to a brand. Businesses own valuable trademarks, which, once registered, can be licensed out. The rights that flow from a trademark can be licensed to others to receive royalties for commercialization. Advantages of Trademark Licensing.

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Licensing Trademark Branding Brands 105

Kashishipr

SEPTEMBER 7, 2022

When we talk about building brand image and attraction, fashion companies put in a lot of time, money, effort, and hard work. Trade dress protection falls under trademark law as the design functions as a trademark, i.e., identifying a product emerging from a specific fashion house or fashion designer.

Trademark 52

Trademark Designs Design Marketing 52

LexBlog IP

JANUARY 22, 2022

We recently spoke with Omolara (Lara) Kayode about brand protection in Nigeria. Kayode & Co, a boutique IP law firm with offices in Lagos and Abuja, Nigeria. Lara is a leader in Africa trademark law, and represents the interests of numerous international companies in counterfeit enforcement and brand protection matters.

Trademark 52

Trademark Registration Branding Brands 52

LexBlog IP

JANUARY 22, 2022

We recently spoke with Omalara (Lara) Kayode , about brand protection in Nigeria. Kayode & Co, a boutique IP law firm with offices in Lagos and Abuja, Nigeria. Lara is a leader in Africa trademark law, and represents the interests of numerous international companies in counterfeit enforcement and brand protection matters.

Trademark 52

Trademark Registration Branding Brands 52

Kashishipr

JANUARY 12, 2022

Often, hashtags help businesses reach out to their target audience and connect with them, which may further help them attain and achieve goodwill and raise awareness about their brand. Therefore, the prime role of such hashtags needs to be assessed in line with the Trademark Law to deduce whether they qualify for trademark protection.

Trademark 105

Trademark Registration Registering Trademarks Social Media 105

Kashishipr

MARCH 16, 2022

Trademarks (referred to as logos and brand names in a layman’s language) are the source identifiers intended to safeguard the general public from getting confused about the origin of products and services available in the market.

IP 98

IP Invention Intellectual Property Registering Trademarks 98

Kashishipr

AUGUST 3, 2022

Whether you are considering filing your first Trademark Application or you own plenty of Registered Trademarks , you must know and understand that the first step to getting your trademark is distinctiveness. The ultimate question in this scenario is, “What makes your products, name, or logo stand out in the market?”

Trademark 52

Trademark Registering Trademarks Registration Branding 52

Kashishipr

AUGUST 18, 2021

Characteristics of a Family of Trademarks. A family of trademarks is generally identified by the common use of a syllable(s), which may be prefixed or suffixed. Therefore, the adoption of a series of marks to commercially market goods and services would not suffice the creation of a family of marks.

Trademark 105

Trademark Registration Branding Brands 105

Kashishipr

MAY 11, 2022

The single color or color combination of a product’s packaging can obtain Trademark Protection only if it is capable enough to be recognized by the general public as unique or belonging to a specific brand. It also encourages safeguarding the interests of the traders and consumers in the market.

Trademark Law 105

Trademark Law Trademark Law Branding 105

Kashishipr

DECEMBER 21, 2021

Today, we as consumers can easily identify the products of popular brands due to the positioning of some specific elements on the products, for instance, the three stripes of Adidas, Louboutin’s red sole shoes, or the red label on the back pocket of Levi’s jeans. It was recognized as a position mark.

Intellectual Property 105

Intellectual Property Registration Trademark Branding 105

Kashishipr

APRIL 20, 2022

.” After going through all the definitions mentioned above, we can say a trade secret refers to any piece of info or data relating to a brand or business that is generally not known to the public at large and for which its owner puts in a sincere effort to maintain its confidentiality. Protection Offered by a Trade Secret.

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Intellectual Property Confidentiality Public Domain Business 119

Art Law Journal

JUNE 30, 2022

Unfortunately, Intellectual Property law has gotten so complicated that many people aren’t even sure which type of Intellectual Property (copyright, trademarks, or patents) protects their creative work. Which Type of Intellectual Property Law Is Right for You. Trademarks.

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Intellectual Property Invention Intellectual Property Law Design Patent 67

Kashishipr

APRIL 6, 2022

A sound trademark is one in which sounds perform the trademark function of uniquely identifying the commercial origin of products and services. Over the past few years, a sound mark has become widely recognized as a trademark in different industries and markets. It is also how the public at large perceives the situation.

Registration 105

Registration Trademark Intellectual Property Branding 105

Kashishipr

SEPTEMBER 8, 2021

A trademark is typically a sign, logo, symbol, word, phrase, design, or combination of them, which identifies the product or service of a particular brand. It recognizes the corporate identity of the brand. To sell the product, using the brand name makes it a trademark. There are two prime elements in a trademark.

Trademark 105

Trademark Registration Branding Brands 105

Kashishipr

AUGUST 17, 2022

When it comes to promoting, marketing, and advertising, social media is one of the most effective and powerful ways. In the ongoing digital era, social media is gaining more publicity with each passing day, thereby putting content creators and social media influencers at risk of legal concerns about Intellectual Property Rights (IPRs).

Social Media 52

Social Media Intellectual Property Registration Branding 52

Kashishipr

AUGUST 25, 2021

Several times, we see that luxury brands come up with limited edition products, whether it is cars, watches, cosmetics, chocolates, electronics, etc., The biggest challenge that arises when it comes to protecting a limited edition product as a trademark is showing continuous use of the trademark.

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Editing Law IP Designs 105

Kashishipr

OCTOBER 5, 2022

Therefore, brands and businesses need to be aware of Intellectual Property Rights (IPRs) that come into action when it comes to drafting and finalizing the content of an advertisement or running an advertising campaign. who work together with the marketing teams. Defendant no. In this scenario, the defendant no.1

Intellectual Property 52

Intellectual Property Advertising Advertising Branding 52

Kashishipr

JULY 27, 2022

IP, undoubtedly, has a vital role to play in establishing the worth of a company in the industry by carrying its innovation, product value, and brand value and safeguarding its brand name in the market. This type of merger transaction helps increase the market size of the business. Understanding Mergers.

Intellectual Property 52

Intellectual Property Artistic Work IP Marketing 52