TorrentFreak

MARCH 16, 2022

In a world that’s dominated by viral social media posts and catchy headlines, branding is everything. Last week we noticed that one of the most iconic file-sharing brands was making headlines once again. The original trademarks have expired and the NFT website uses a new logo, so they can use the brand.

Branding 142

Branding Brands Branding Due Diligence 142

IP Tech Blog

MAY 19, 2023

According to the UK’s Department for Digital, Culture, Media and Sport report on influencer culture , the global sector is expected to grow from $6.0 Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. billion in 2020 to $24.1

Marketing 57

Marketing Marketing Branding Brands 57

Corsearch

FEBRUARY 29, 2024

Brands are often targeted by bad actors looking to make a quick profit by stealing intellectual property and exploiting consumers. But we also explain the most effective approach: using AI-fueled and expert-led brand protection solutions to save time and ensure a sustained reduction in infringement across marketplaces.

Branding 59

Branding Brands Branding Intellectual Property 59

LexBlog IP

AUGUST 16, 2023

In the fast-paced world of commerce, where imitation and unauthorized use can compromise a brand’s integrity, safeguarding your unique identity is of paramount importance. Establishing Legal Ownership and Exclusivity Trademark registration establishes your legal ownership over a distinctive mark.

Branding 40

Branding Brands Branding Registration 40

Patentably Defined

APRIL 28, 2020

Your brand matters. After all, your brand is WHO you are, WHA T you do, and WHY you do it. Remember – people are loyal to brands, not products. Trademarks protect brands. They are the foundation of every successful brand. Here are seven practical reasons why you need to get a Federal trademark for your brand.

Branding 52

Branding Brands Branding Social Media 52

IPilogue

NOVEMBER 18, 2022

On October 25, 2022, following a string of antisemitic remarks and hate speech from Ye (formerly known as Kanye West) on social media, Adidas announced their decision to terminate their co-branding partnership with Ye and end production of all Yeezy branded products. While Ye’s company, Mascotte Holdings Inc.

Business 131

Business Contracts Branding Brands 131

Corsearch

NOVEMBER 15, 2022

If you were told 15 years ago that a personal post on your social media could be worth millions of dollars, would you believe it? With brands continuing to explore the opportunities offered by the digital world, do NFTs present a new type of commercial opportunity or a threat? Or is the answer somewhere in between?

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

Corsearch

SEPTEMBER 28, 2023

Intellectual property rights are defined as legal rights that protect the ownership of artistic, literary, and other creative works. Design Rights Design rights encompass exclusive legal safeguards for the physical appearance of products, spanning 3D forms, 2D patterns, and logos that denote a particular brand.

Branding 59

Branding Brands Branding Intellectual Property 59

Corsearch

AUGUST 2, 2023

Your business has likely collectively spent countless hours and resources to build a strong brand presence on Amazon. However, counterfeiters will continuously undermine these efforts by listing counterfeit products and passing them off under your brand name. However, they can be useful to tackle lookalikes on marketplaces.

Branding 52

Branding Brands Branding Reporting 52

Kashishipr

APRIL 13, 2022

The dramatic rise in e-commerce in the last two decades saw many brand and business owners struggling to safeguard their Intellectual Property (IP) assets in cyberspace, starting from domain names and then going onto social media handles. IP Challenges in the Metaverse.

Intellectual Property 116

Intellectual Property IP Non-Fungible Tokens Branding 116

43(B)log

MAY 19, 2023

WowWee’s Vice President of Brand Development & Creative Strategy, Sydney Wiseman, used her WowWee email address to create a Roblox user account and used her Roblox account to promote My Avastars dolls on social media, including videos on her TikTok account. This was enough survive the motion to dismiss.

Copying 94

Copying False Advertising Social Media Advertising 94

LexBlog IP

DECEMBER 3, 2021

Branding has become more important than ever, particularly in developing an online presence through search engines, various online platforms, and social media. Further, the rise of the “influencer” has opened additional opportunities to deliver brands and products to targeted demographics.

Branding 52

Branding Brands Branding Intellectual Property 52

Biswajit Sarkar Copyright Blog

FEBRUARY 22, 2024

It is also called a brand name because it contains names, symbols, logos, and taglines that help to identify and differentiate a company’s goods and services from those of others. Customers can simply differentiate between the brands they were looking for. Customers can identify the brand and its products by a glance.

Business 52

Business Trademark Registration Cease and Desist 52

Technology & Marketing Law Blog

MARCH 10, 2022

Defendants also managed the social media presence of the “La Baguette” business, which primarily consisted of a Facebook page. Moore, Find Out Who Your Friends Are: A Framework for Determining Whether Employees’ Social Media Followers Follow Them to A New Job, 39 CAMPBELL L. See generally, Christopher A.

Social Media 80

Social Media Contracts Ownership Business 80

IPilogue

MARCH 1, 2022

On the one hand, social media has enabled global sharing of news and creative media. This article was prompted in part by Tabathia, also known as The Adorned Fox (“TAF”), whose post on trademarking her brand spurred me to reach out and learn more about her experience. It definitely got my accounts where they are today.

Social Media 106

Social Media IP Business Branding 106

IP and Legal Filings

MAY 17, 2024

In this technologically advanced age, success or failure of a business depends heavily on the marketing strategies that have been adopted. A very common way of marketing a product is to have it advertised and endorsed by celebrities that the public holds in good opinion. and includes both commercial and non-commercial aspects.

Personality Rights 74

Personality Rights Intellectual Property Social Media Intellectual Property Law 74

IP and Legal Filings

SEPTEMBER 30, 2022

In addition to supporting gaming and social media, the Metaverse combines sectors of the economy, digital identity, decentralized democratic accountability, and other applications. Avoid brand confusion between Nike and other competitors: Nike plans to merge blockchain technology and streetwear culture and fashion.

Trademark 52

Trademark Ownership Branding Brands 52

The IPKat

JUNE 13, 2022

The non-fungible part means that it is something that has unique value based on the buyer’s sentiment and/or market dynamics. In practice, what this means is that a whole new market has been opened-up as NFTs have provided a system that has enabled the sale of digital items by transforming them into collectables, such as a tweet.

Non-Fungible Tokens 140

Non-Fungible Tokens Advertising Advertising Ownership 140

IP and Legal Filings

FEBRUARY 7, 2023

Their rights will be protected thanks to the metaverse brands’ trademarks. Several large corporations have already begun developing new marketing efforts for this new digital environment after realising the enormous potential that exists here. It might be more difficult than ever in the metaverse to police brands.

Trademark 83

Trademark Non-Fungible Tokens Branding Brands 83

Kashishipr

JULY 21, 2021

The world’s largest markets for e-commerce are the United States of America, China, the United Kingdom, etc., Apart from e-commerce websites, counterfeiters have also started creating fake websites that mimic the look and feel of the genuine brand’s website.

Branding 105

Branding Brands Branding Cease and Desist 105

IP Tech Blog

JANUARY 4, 2023

Through the secure blockchain technology, NFTs allow the creation and sale of exclusive and limited content in the form of collectible digital assets that can be transported on multiple media such as images, videos, or music. Therefore, DCs cannot be freely transacted in the Chinese market. Ownership and Enforcement.

IP 109

IP Ownership Non-Fungible Tokens Copyright Law 109

SpicyIP

FEBRUARY 12, 2024

Read Tejaswini’s post on the recent DHC order concerning these two liquor brands. Case Summaries Gujarat Cooperative Milk Marketing v. The Respondent operates his business through two incorporated entities and claims ownership of the trademark via the permitted use by the two incorporated entities.

Trademark 103

Trademark Social Media Registering Trademarks Copyright 103

The IPKat

JANUARY 2, 2022

The dispute raised questions about a long-debated issue, namely the unauthorized use of images first posted on Instagram and other social media platforms (particularly in light of social media platforms' terms and conditions that allow authors to grant an implied license to repost their works on the platform).

Blogging 126

Blogging IP Non-Fungible Tokens Cease and Desist 126

IIPRD

JANUARY 18, 2022

The idea has spread across all market sectors, and now luxury fashion retailers have joined the tokenization bandwagon. NFTs are created using “smart contracts,” which are software codes that govern actions such as validating ownership and regulating their transferability. NFTs and Intellectual Property Rights.

Non-Fungible Tokens 40

Non-Fungible Tokens Intellectual Property Ownership Branding 40

JIPEL Copyright Blog

MARCH 16, 2022

The most recent of them is the metaverse, and similar to what has happened to other parallel realities such as video games and social media, the metaverse is being invaded by fashion brands. The new gems being mined are the non-fungible tokens (NFTs), which are already at the center of several trademark battles.

Trademark 40

Trademark Non-Fungible Tokens Branding Brands 40

The IPKat

JULY 18, 2021

To address the market distortions and the music streaming ‘value gap’, the Government should introduce robust and legally enforceable obligations to normalise licensing arrangements for UGC-hosting services. AIM stated that the independent community accounts for 25% of the UK recording market, thereby putting the majors’ share at 75%.

Music 139

Music Contracts Reporting Government 139

Kluwer Copyright Blog

JULY 5, 2022

The current market figures do not support the thesis that metaverse is virtual reality (VR) per se. Then, there is a second version of property ownership, as seen in the Second Life – virtual goods created by users, which belong to them. NFTs could potentially enable ownership but this is yet to be seen. Web3 developers).

Ownership 56

Ownership IP Non-Fungible Tokens Intellectual Property 56

LexBlog IP

APRIL 13, 2022

As previously reported on this blog , non-fungible tokens (or “NFTs”) recently emerged as one of the hottest new items on the art market—artists, auction houses, museums, sports organizations and others have jumped at the chance to create and sell their own versions of these unique tokens. Copyright Claims: Roc-A-Fella Records Inc.

Non-Fungible Tokens 52

Non-Fungible Tokens Social Media Contracts Branding 52

43(B)log

AUGUST 11, 2022

But there was pressure from the market: this is a business trying to make money. One company does the market research and the other follows. A: I’m specifically not considering that, but it is important, e.g., the market for baby formula. Might be different than when a company uses TM on a social media post.

IP 72

IP Copying Marketing Marketing 72

LexBlog IP

DECEMBER 26, 2023

used in those generated logos retain the ownership to that original art and do not give you a license to use it exclusively. I made a logo for Bob’s Burgers for selling burgers on Tailor Brands’ logo maker website. That doesn’t mean you’re in the clear for ownership and registration, however.

Designs 52

Designs Design Trademark Copyright 52

LexBlog IP

NOVEMBER 17, 2021

Kaira District Co-Operative Milk Producers’ Union Limited and Gujarat Cooperative Milk Marketing Federation Ltd. Kaira’s brand AMUL is internationally renowned and India’s largest food brand. First, Kaira provided evidence of the goodwill that the AMUL brand and designs have acquired globally and in Canada.

False Advertising 40

False Advertising Social Media Trademark Branding 40

LexBlog IP

JANUARY 4, 2023

Through the secure blockchain technology, NFTs allow the creation and sale of exclusive and limited content in the form of collectible digital assets that can be transported on multiple media such as images, videos, or music. Therefore, DCs cannot be freely transacted in the Chinese market. Ownership and Enforcement.

IP 52

IP Ownership Non-Fungible Tokens Copyright Law 52

Fish & Richardson Trademark & Copyright Thoughts

JUNE 16, 2022

As major fashion brands launch their own non-fungible tokens, others are testing the limits of trademark enforcement in the digital realm, say Cynthia Walden and Sarah Kelleher of Fish & Richardson. NFTs are data units stored on a blockchain used to transfer ownership of physical items or digital media with smart contracts.

Non-Fungible Tokens 40

Non-Fungible Tokens Intellectual Property Trademark Branding 40

LexBlog IP

JULY 26, 2022

DSPs also plug into and engage with many other types of ad tech platforms, including sell-side platforms and exchanges, data providers, ad servers, and various measurement, brand safety and verification providers. The agreements governing transactions in this space must address the collection, ownership and use of this data.

Advertising 52

Advertising Advertising Branding Brands 52

Dragons' Den

APRIL 6, 2023

With healthy sales on Amazon attributed to social media platform Tik Tok, Laura charmed the Dragons with her talk of loving numbers and having solid IP protection. Unfortunately, it seemed to them there was nothing that could be protected via IP, and others were doing the same thing in the market, which made Sara drop out.

Designs 52

Designs Design IP Business 52

43(B)log

JANUARY 18, 2022

This seems wrong to me—like holding a skateboard nonfunctional because you can also use roller skates if you want personal wheels, or the Dippin’ Dots ice cream configuration nonfunctional because one can eat regular ice cream instead—but does provide a nice illustration of the importance of market definition to functionality determinations.

Registration 45

Registration Ownership Social Media Marketing 45

43(B)log

FEBRUARY 23, 2023

Dfinity argued that its registration of its marks gives it “prima facie evidence of [their] validity,” so it need not plead use in commerce to demonstrate a protectable ownership interest in an enforcement action. Similarity of marketing channels: similar, but not of heavy weight. The Ninth Circuit does not agree.”

Designs 59

Designs Design Registration Trademark 59