IP Law 360

JANUARY 25, 2024

Jeans maker Levi Strauss & Co. has gone after clothing company Brunello Cucinelli USA Inc. in California federal court, alleging the rival is sowing customer confusion and profiting from its alleged infringement on Levi's tab trademark.

Designs 52

Designs Design Trademark 52

Kashishipr

DECEMBER 21, 2021

Today, we as consumers can easily identify the products of popular brands due to the positioning of some specific elements on the products, for instance, the three stripes of Adidas, Louboutin’s red sole shoes, or the red label on the back pocket of Levi’s jeans. Another case is that of Levi Strauss and Co.

Intellectual Property 105

Intellectual Property Registration Trademark Branding 105

IPilogue

SEPTEMBER 23, 2022

Shein has a long history of being sued for IP infringement — a source even claimed that Shein’s parent company, Zoetop Business Co., Interestingly, Shein has also been known to steal IP from larger businesses too, such as Dr. Marten, Levi Strauss, and Ralph Lauren. for IP infringement.

Business 59

Business Artwork Intellectual Property Copyright Infringement 59

The IPKat

AUGUST 4, 2023

Quite often, the IP of a bankrupt company is sold to a third party who continues operating all or some of the brands. Secondly, on the point in time of reputation, some IPKat readers may recall the Levi Strauss / Casucci case by the (then) ECJ (case C-145/05).

Branding 52

Branding Brands Branding Marketing 52

SpicyIP

NOVEMBER 6, 2023

She examines the claims of the pharmaceutical companies, and explores whether it’s time to look beyond compulsory licenses. Registrar of Trade Marks and Levi Strauss and Co. to pay upwards of 81 Lakhs to Strix Ltd. New Balance Athletics Inc. vs New Balance Immigration Private Ltd. Crimzon Fashion Accessories Pvt.

Licensing 59

Licensing IP Patent Infringement Confidentiality 59