The Value of a Great Slogan
Erik K Pelton
MAY 16, 2023
The following is an edited transcript of my video The Value of a Great Slogan. Slogans are powerful tools that tell consumers about your brand. The best slogans are fun, memorable, catchy, and communicate something important or unique about the brand. Slogans can be registered and protected as trademarks, just like brand names and logos. Here’s a few examples of great slogans.
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