Think You Understand Online Trespass to Chattels Law? Think Again–In re Meta Healthcare Pixels
Technology & Marketing Law Blog
FEBRUARY 1, 2024
This information can be used for analytics purposes or to track users, which can then be fed into remarketing or other targeting. In my Internet Law course, I still teach the Pharmatrak case from 2003, where an analytics service provider used a pixel and other tracking technology. Using a pixel to track users is an Old School practice.
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