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Brought to You by the FTC: Event on Digital Marketing and Blurred Advertising to Kids

LexBlog IP

Yesterday, the Federal Trade Commission (FTC) hosted an event to look at kids’ digital marketing. As an aside, these things used to be called “workshops.” Amy Mudge and Daniel Kaufman. ” For reasons that escape us, that term appears to be passe at the current FTC.

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Sunday Surprises

The IPKat

Image: flickr.com Katfood SMEs and Chinese market opportunities webinar 4IP council is organising a webinar session titled "SMEs and patent holdouts: how European SMEs fight back", dedicated to European SMEs and startups interested in the opportunity that the Chinese market can bring to their businesses.

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Transatlantic Dialogue Workshop, Institute for Information Law (IViR), Amsterdam Law School Part 1: Overarching Questions

43(B)log

GDPR has become a gold standard but how much do we know about whether it’s enforced or whether it makes any difference in people’s actual level of privacy? US pushes to provide alternative standards—crossborder privacy regulation as an alternative. If you do, then maybe this isn’t the optimal strategy. What are the other consequences?

Law 52
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Instead of Shining a Light on Dark Patterns, New FTC Report Leaves Many Questions Unanswered

LexBlog IP

For some time now, dark patterns have been quite the trending topic for both marketers and privacy professionals. Back in April 2021, the Federal Trade Commission (FTC or Commission) conducted a workshop on dark patterns. Late last week, the FTC issued its report following up on the workshop.

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Ping® May 2022 – Improving Affiliate Engagement

LexBlog IP

Affiliate Marketers: Want to learn best practices, strategies, and tactics from a seasoned legal professional who works with businesses and regulators at the federal and state levels? On May 25, 2022 David Adler is presenting Trafficking in Trust: How to Enhance Affiliate Engagement an AMDays Workshop at Affiliate Summit East 22.

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The Danger of Dark Patterns

LexBlog IP

The Staff Report is derived from a virtual workshop the FTC held in April 2021 addressing user interfaces across websites and mobile apps. Heeding to the guidance produced by the FTC, ultimately, marketing tactics may attract customers but should not be intended to deceive them. Why do they matter to you?

Privacy 52
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17th Public Commission Meeting – The FTC is Finally Seeing Green?

LexBlog IP

So the big item on the agenda was the announcement that the FTC will review the “Guides for the Use of Environmental Marketing Claims,” affectionately known as the Green Guides. Last go-round, the review took several years, thousands of comments were filed and the FTC held three workshops on how consumers understand green claims.

Privacy 52