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trademark-registration-a-vaccine-to-protect-your-brand-from-danger

Trademark Registration = a Vaccine to Protect Your Brand From Danger

Erik K Pelton

FEBRUARY 22, 2021

Trademark registration acts much like a vaccine: a proactive step to help a brand fight off potential infringers 24/7 by appearing in the USPTO database, and by strengthening the brand’s immunity system in the event of an infringement or dispute. Is your brand vaccinated yet?

Branding

Branding Brands Branding Registration

Trademark registration: a boost to any brand’s immune system

Erik K Pelton

JULY 6, 2021

The following is a transcript of my video Vaccinate Your Brand with Trademark Registration. As I record this episode, I’m in between my first and second dose of getting the Pfizer vaccine. It’s a hybrid of half-vaccinated. I thought that was interesting new terminology.

Registration

Registration Trademark Branding Brands

Trademark Registration = a Vaccine to Protect Your Brand From Danger

Trademark registration: a boost to any brand’s immune system

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