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Best of 2010: Trademarks, copyright, brand equity, and rent-seeking: Soapbox 2010

Likelihood of Confusion

First posted on January 17, 2010. The post Best of 2010: Trademarks, copyright, brand equity, and rent-seeking: Soapbox 2010 appeared first on LIKELIHOOD OF CONFUSION™. From last week’s INTA Trademark Topics email discussion list. One name has been changed to protect the innocent, and the links, by way of.

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Trademarks, copyright, brand equity, and rent-seeking: Soapbox 2010

Likelihood of Confusion

The post Trademarks, copyright, brand equity, and rent-seeking: Soapbox 2010 appeared first on LIKELIHOOD OF CONFUSION™. From last week’s INTA Trademark Topics email discussion list. One name has been changed to protect the innocent, and the links, by way of annotation, have been added, as have.

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Best of 2010: How Supreme Skateboard plays the edge

Likelihood of Confusion

First posted on June 1, 2010. The post Best of 2010: How Supreme Skateboard plays the edge appeared first on LIKELIHOOD OF CONFUSION™. The new Case Clothesed blog out of New York Law School has a very interesting, if lightly sourced, piece about how Supreme Skateboard has managed.

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Best of 2010: Lug me tender

Likelihood of Confusion

First published on February 24, 2010. The post Best of 2010: Lug me tender appeared first on LIKELIHOOD OF CONFUSION™. Should a law school be tendering seven figures of money to a minor league baseball team for stadium naming rights? That is certainly a.

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AstraZeneca’s Brand Protection Journey: A Story of Collaboration

Corsearch

AstraZeneca’s brand protection journey is one of close collaboration, ‘learning by doing’, and adaptation in the face of new threats. Table of contents : • The start of AstraZeneca’s brand protection journey • Illegally diverted medicines, scams, and counterfeits – where does AstraZeneca focus its efforts? •

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Brand Protection in the Metaverse: What Brands Need to Know

Corsearch

For brands and rights holders, these technologies mean a change in consumer behavior, a shift towards more immersive digital engagement with their customers, and an array of new business opportunities. However, we’re already observing complex IP and brand protection challenges, and it’s important businesses plan their strategies carefully.

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India: counsel demand transparency over TM bill

Managing IP

India’s government plans to amend the Trade Marks Act for the first time since 2010, but brand owners say they are being kept in the dark about the finer details