Building a Bold Brand Wheel: 8 Types of Bold Brand Names
Erik K Pelton
AUGUST 12, 2022
The following is an edited transcript of my video Building a Bold Brand Wheel: 8 Types of Bold Brand Names. I am always looking for ways to help take trademark and branding concepts and boil them down to a visual or a quote, or some way to help convey something that’s complex in a bit more digestible manner. And I have talked a lot about bold brand names, and how to build them, and the different types of literary tools that can be used to create bold brand names.
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