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2023 Quick Links: Social Media

Technology & Marketing Law Blog

” BBC : Facebook’s growth not linked to psychological harm, study finds * Science : How do social media feed algorithms affect attitudes and behavior in an election campaign? Plaintiffs have not submitted the Resort’s pages on third-party travel websites or presented social media posts. Kallinen v.

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German Federal Court of Justice on Social Media Advertising for Products provided free of Charge

JD Supra Law

Influencers who received goods or services free of charge from companies and then link to them on their social media channels, for example, by placing what is known in Germany as a "tap tag," generally have to label such posts as advertising. I ZR 35/21).

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IP rights for social media Influencers and content creators

IIPRD

Introduction What separates long-established print and electronic media from social media is that it comes along with a bunch of techniques for its usage. These are tools that shaped social media to be more significant than the long-established medias. How can Influencers protect their IP?

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Copyright Counseling and Protection: An Excerpt from the Advertising Law Tool Kit

JD Supra Law

Copyright can extend to advertisement copy, manuals, visuals, art, photography, storyboards, scripts, film, video, online components, mobile apps, social media posts, websites, music, developed characters appearing in ads, and logos. A properly maintained copyright portfolio is essential to any successful brand owner.

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FTC Addresses Social Media, Influencers, Consumer Reviews in Proposed Endorsement Guides Amendments

JD Supra Law

On May 19, 2022, the Federal Trade Commission (FTC) voted unanimously to approve and publish for public comment proposed amendments to its Guides Concerning the Use of Endorsements and Testimonials in Advertising (the Guides). Indeed, according to the FTC, the proposed. By: Skadden, Arps, Slate, Meagher & Flom LLP

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Who Owns a Disputed Social Media Account? – JLM v. Gutman

Technology & Marketing Law Blog

This is a case focusing on ownership of social media accounts. See “ Social Media Ownership Disputes Part II: Bridal Wear Company Takes Back Control of Instagram Account from Ex-Employee ” and “ Another Confused Entry in the Social Media Account Ownership Jurisprudence–JLM v. (See The court also found “Ms.

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FTC Cautions Trade Groups, Influencers About Paid Social Media Promotions

Above the Fold

The FTC’s warning letters noted that disclosures included in the caption of videos may not be sufficient to communicate to viewers that the posts were paid advertisements. These warnings come several months after the FTC released updated “Guides Concerning the Use of Endorsements and Testimonials in Advertising,” which we covered here.