Amending Your TOS? Better Use a Clickthrough Process, Not Email Notice–Alkutkar v. Bumble
Technology & Marketing Law Blog
SEPTEMBER 10, 2022
Alkutkar used the dating app Bumble. He paid money to get extra visibility for his dating profile and claims he got poor results, so he sued Bumble for false advertising. Bumble successfully redirects the case to arbitration based on its TOS. Alkutkar joined Bumble in 2016. In January 2021, Bumble sought to add an arbitration clause to its TOS. It communicated the amendments via an email notice and a “blocker card” that users encountered when they opened up the app: [The court includ
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