The Recipe for Strong Trademark Protection
Erik K Pelton
AUGUST 26, 2022
The following is an edited transcript of my video The Recipe for Strong Trademark Protection. The recipe for strong trademark protection is a very simple one. What you need for strong trademark protection is a creative and unique name, register it with the USPTO, use that brand name properly, and enforce and renew it as needed. The ingredients for this recipe are very straightforward and there’s just four of them.
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