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Analysis

TTAB Wants To Know How Consumers View Celebrity Slogans

By Tiffany Hu (April 17, 2023, 8:03 PM EDT) -- The Trademark Trial and Appeal Board's recent precedential decisions allowing New York Yankees superstar Aaron Judge and pop singer Lizzo to claim certain slogans as their own trademarks may be an indication the board is taking consumer recognition more seriously, attorneys told Law360....

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