Can Celebrity Catchphrases be Intellectually Protected?
IIPRD
OCTOBER 28, 2023
This reportedly led her to secure appearances worth $30,000, and widening her social media presence. [i] ii] American media personality Paris Hilton used her now trademarked catchphrase “That’s Hot” in reality TV show The Simple Life routinely. v] 2007 (34) PTC 164 (Karnataka). [vi] In Reebok India v. 541 of 2019.
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