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3 Count: Pirate Advertising

Plagiarism Today

The post 3 Count: Pirate Advertising appeared first on Plagiarism Today. Google sued by publishers over pirate ads, a news website sued by a photographer and Content ID handled a billion claims in 6 months.

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individual pitches/RFPs are advertising/promotion, but not user support/FAQ pages

43(B)log

It brought false advertising claims under California and federal law along with tortious interference claims. However, applying the Lanham Act’s “commercial advertising or promotion” requirement to both state and federal claims, some of the alleged false statements didn’t qualify.

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Slogans in Brazil: BPTO to Start Registering Trademarks with Advertising Expressions

JD Supra Law

In October, the Brazilian Patent and Trademark Office (BPTO) announced a new interpretation regarding the registrability of advertising elements. This new approach adopts a less restrictive stance, paving the way for the legal protection of slogans and advertising expressions as trademarks in Brazil. By: Mayer Brown

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False Patent Marking as False Advertising: Overcoming Dastar

Patently-O

by Dennis Crouch The Federal Circuit is set to consider the use of terms like “patented,” “proprietary,” and “exclusive” in commercial advertising can be actionable under § 43(a)(1)(B) of the Lanham Act when their use is not entirely accurate. Crocs largely prevailed in those actions. ” Dawgs brief.

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Advertising guide for influencers

Olartemoure Blog

On August 14th 2024, the Peruvian Competition and Consumer Authority (INDECOPI) presented the new edition of the Guide to Advertising for Influencers, a key tool for guiding influencers and advertisers on how to engage in responsible advertising practices in the digital environment.

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Advertisers Freedom To Make Ads

IP and Legal Filings

Introduction The promotion of products through defamatory or misleading remarks about the competitor’s product, known as “product disparagement,” can lead to legal disputes, blurring the line between this and comparative advertising. To prevent legal disputes, caution must be exercised to differentiate between the two.

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Announcing the Seventh Edition of Advertising & Marketing Law Casebook by Tushnet & Goldman

Technology & Marketing Law Blog

Rebecca Tushnet and I are pleased to announce the seventh edition of our casebook, Advertising & Marketing Law: Cases & Materials. We also have two online-only chapters on housing discrimination (Chapter 20) and political advertising (Chapter 21), both also freely downloadable. Price: $12 * Kindle.

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