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Protecting a Brand in the Amazon Brand Registry

Erik K Pelton

The following is an edited transcript of our video Protecting a Brand in the Amazon Brand Registry. That is why it is important to protect your brand on Amazon. The Amazon Brand Registry allows owners of a trademark to protect their goods from counterfeiters and those infringing on the brand.

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5 Free Ways to Strengthen Any Brand

Erik K Pelton

The following is an edited transcript of my video 5 Free Ways to Strengthen Your Brand. Here are five free things that any business can do to strengthen their brand. No matter how long your brand has been around, whether you have a hundred customers or a million customers, you can do these things. You want this consistency.

Branding 130
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Announcing Building a Bold Brand on Audible

Erik K Pelton

Building a Bold Brand is now available on the Audible app! The post Announcing Building a Bold Brand on Audible appeared first on Erik M Pelton & Associates, PLLC. Building a Bold Brand is now available on the Audible app! Erik shares details and a sneak peek in this video.

Branding 130
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Great Branding Examples

Erik K Pelton

The following is an edited transcript of my video Examples of Great Branding – to see the images and logos, watch the video below. I want to share several examples of great branding that I’ve encountered lately. They use the logo to reinforce the brand over and over again, in both direct and subtle manners.

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Five Ways to Strengthen Your Brand for Free

Erik K Pelton

The following is an edited transcript of my video 5 Free Ways to Strengthen Your Brand. If you have a registration, use the ® prominently with your brand. Be consistent in how you use your brand—your colors, your logo, your fonts—to help your brand stick in the minds of customers. Consider your brand’s messaging.

Branding 147
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Bold Branding: The Little Touches Make a Big Difference

Erik K Pelton

Erik shares bold branding insights on one of his favorite things in this video, and discusses how little touches make a big difference to elevate a brand. The post Bold Branding: The Little Touches Make a Big Difference appeared first on Erik M Pelton & Associates, PLLC.

Branding 130
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Protecting a Law Firm Brand

Erik K Pelton

Law firms have brands and trademarks too! Erik explains how law firms can protect their firm name and other branding elements, and shares some of the reasons they benefit from trademark registration. The post Protecting a Law Firm Brand appeared first on Erik M Pelton & Associates, PLLC.

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