2007 Intellectual Property Law Social Media Trademark Law 
IIPRD
OCTOBER 28, 2023
This reportedly led her to secure appearances worth $30,000, and widening her social media presence. [i] ii] American media personality Paris Hilton used her now trademarked catchphrase “That’s Hot” in reality TV show The Simple Life routinely. v] 2007 (34) PTC 164 (Karnataka). [vi] iv] 2012(51)PTC 251(Del). [v]
Kashishipr
JANUARY 12, 2022
All ardent social media users are aware of the latest trend of using hashtags to spread the word across a wide range of users for bolstering consumer engagement. Therefore, the prime role of such hashtags needs to be assessed in line with the Trademark Law to deduce whether they qualify for trademark protection.
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