2009 Advertising Brands Cease and Desist 
IP and Legal Filings
MARCH 5, 2024
Introduction In today’s digital economy, trademarks play an important role in developing a brand’s identity, establishing customer trust, and assuring market competition. Corporations must establish online identities, such as logos, slogans, product names, and brands, to build consumer awareness, loyalty, and trust.
The TTABlog
AUGUST 15, 2022
Branded, LLC , 2022 USPQ2d 742 (TTAB 2022) [precedential] (Opinion by Judge Marc A. It noted that Branded "failed to introduce any credible documents showing use of the OLD SCHOOL mark to identify clothing or sale of clothing." Nor was there any evidence of advertising. Vans, Inc. See Cerveceria , 10 USPQ2d at 1069.
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