Use It or Lose It: How to Acquire and Protect your Trademarks
IPilogue
FEBRUARY 8, 2022
For example, the distinctive smell of Crayola Crayons is a registered scent mark, described as “a unique scent of pungent, aldehydic fragrance combined with the faint scent of hydrocarbon wax and an earthy clay”. Unregistered vs Registered Trademarks. To some extent trademarks can be protected without registration.
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