2004 Advertising Branding Personality Rights 
IP and Legal Filings
NOVEMBER 23, 2023
Publicity rights have attracted considerable recognition in the field of intellectual property rights. Merely put, it is an individual’s right to handle the commercial use of their name, image, individuality and personal brand. iv] The Copyrights Act, 1957. [v]
SpicyIP
JULY 19, 2021
Serious Comparative Advertising: Broadening the Definition. In this guest post , Sangita Sharma analyses the law around comparative advertisements in India. She contends that the ‘fair’ and ‘honest’ use thresholds under Section 30(1)(a) and (b) of the Trade Marks Act should come to the rescue of such advertisements. Other Posts.
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