Infographic | Trademarks 101: super bowl exclusivity
Olartemoure Blog
FEBRUARY 10, 2024
The National Football League (NFL) , organizers of the event, have created and grown the brand of the Super Bowl to what it is today. Even small businesses that have used “Super Bowl” to advertise watch-parties, have received cease and desist letters from NFL lawyers. In 1969, the NFL trademarked “Super Bowl”.
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