Remove 2009 Remove Due Diligence Remove Litigation Remove Registering Trademarks
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The Role of Brand Names in Business

azrights

One person who clearly didn’t understand this was Mr Gu who set up a Chinese takeaway in Barrow-in-Furness in 2009 using the name China Tang. They are subject to other people’s trademark rights. The key takeaway from the China Tang case is the importance of doing thorough due diligence before deciding on a name.