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The Rise of Influencer Marketing – Contractual Considerations

IP Tech Blog

billion in 2020 to $24.1 Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. Potential parties could be, a marketing agency, talent management or PR firms, the individual influencer, or the brand.

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The Rise of Influencer Marketing – Contractual Considerations

LexBlog IP

billion in 2020 to $24.1 Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. Potential parties could be, a marketing agency, talent management or PR firms, the individual influencer, or the brand.

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Architecture and Intellectual Property: Is it possible to protect a building?

Garrigues Blog

Or imagine the opposite, that you are the owner of the brand-new building and intend to change its most characteristic aspects. For example, Cofemel (2019) and Brompton (2020), reveal that the originality of a work must be addressed from a subjective standpoint, in the sense that it reflects the personality of its author.