2021 False Advertising Settlement Trademark Law 
Technology & Marketing Law Blog
DECEMBER 19, 2021
Earlier this year, I blogged a ruling holding that Seeking Arrangements’ trademark infringement claim against Luxy could proceed because Luxy included Seeking Arrangements’ purported trademarks in its keyword metatags. Yes, this was a 2021 decision. 2021 WL 5936974 (C.D. More Posts About Keyword Advertising.
Technology & Marketing Law Blog
SEPTEMBER 18, 2023
In this ruling, the magistrate recommends against granting summary judgment to Adler on the trademark claims, likely sending the case to trial. Brown Engstrand * More on Law Firms and Competitive Keyword Ads–Nicolet Law v. Bye, Goff * Yet More Evidence That Keyword Advertising Lawsuits Are Stupid–Porta-Fab v.
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Technology & Marketing Law Blog
AUGUST 17, 2021
It’s 2021 FFS. The court summarizes the applicable legal standard: We agree with Southwest Recreational, the Ninth Circuit opinions, and the treatise author [McCarthy] that in the context of internet searches and search-engine advertising in particular, the critical issue is whether there is consumer confusion. Adler, P.C.
Technology & Marketing Law Blog
JULY 25, 2021
2021 WL 3117239 (C.D. June 7, 2021). The plaintiff is represented by Browne George Ross, the same law firm that brought the unsuccessful Prager U v. 1-800 Contacts. * FTC Explains Why It Thinks 1-800 Contacts’ Keyword Ad Settlements Were Anti-Competitive–FTC v. Case citation : Aliign Activation Wear, LLC v.
Technology & Marketing Law Blog
SEPTEMBER 14, 2021
Yes, it’s 2021. But trademark plaintiffs and judges are still partying like it’s 1999. The plaintiff is Seeking Arrangements, one of my favorite websites to base my Internet Law exams on. So yes, here we are in 2021, fighting over whether keyword metatags could be both trademark infringement and counterfeiting.
43(B)log
OCTOBER 4, 2021
Indeed, the PTO has increased its focus on whether the use an applicant is making is trademark use, as opposed to ornamental or informational use, in its registration decisions. Professor Alexandra Roberts has written an excellent recent article on this, Trademark Failure to Function. Similarly, Sulzer Mixpac AG v. 19-2951 (2d Cir.
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