Understanding the Relevance of IPR in the Fashion Industry
IP and Legal Filings
SEPTEMBER 17, 2021
Copyrights play a pivotal role in the fashion industry as well. Under the copyright act in India, an artist may protect an “original artistic work” if it is expressed in a tangible medium for over 60 years. Protection of such trademarks is imperative since apparel brands greatly value their brand equity.
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