Remove everything-you-need-to-know-about-trademark-distinctiveness
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Everything You Need To Know About Trademark Distinctiveness

Kashishipr

Whether you are considering filing your first Trademark Application or you own plenty of Registered Trademarks , you must know and understand that the first step to getting your trademark is distinctiveness. What is Trademark Distinctiveness & Why Does it Matter?

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Central Role of IP and Marketing in Business Design

azrights

This is one of the many misconceptions about IP that I’ve noticed since starting my business in 2004. It frustrates me that people turn to me when they’re copied, assuming this is the kind of work I’m engaged in doing, when they’ve never consulted me before about their IP. I also invested money on systems I soon abandoned.

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How To Brand Using Trademarks Strategically

azrights

I’ll then explain the role of trademarks and why and how to be strategic with them. You might think of sand, or coal or salt when you think about a commodity because these are classic commodities. You might think of sand, or coal or salt when you think about a commodity because these are classic commodities.

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The SHOP SAFE Act Is a Terrible Bill That Will Eliminate Online Marketplaces

Technology & Marketing Law Blog

[Note: this blog post covers Rep. Instead of protecting consumers, this bill gives trademark owners absolute control over online marketplaces by overturning Tiffany v. If you want online marketplaces gone, you might view this as a good outcome. That’s a laudable goal that I expect everyone supports.

Trademark 135
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Is the Happiest Place on Earth About to Lose its Smiling Face?

LexBlog IP

When it comes to Disney, branding is everything. That also includes the version of Mickey Mouse we all know and love today. Disney should also be strategically liberal in its lawsuits—both under trademark law and under derivative works. While copyright protection expires, trademark protection does not.

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The 5th Circuit Puts the 1st Amendment in a Blender & Whips Up a Terrible #MAGA Kool-Aid–NetChoice v. Paxton

Technology & Marketing Law Blog

[This is a 6k+ word blog post that was joyless to write and most likely will be joyless to read.]. If you want a distillation of this decision, consider this line: “Far from justifying pre-enforcement facial invalidation, the Platforms’ obsession with terrorists and Nazis proves the opposite.” Background.