IPilogue

AUGUST 30, 2021

signals broader protections for trademarks vis-à-vis giving online companies latitude to trademark “generic” titles and disagreeing with the federal government’s restrictions. In 2011 and 2012, Booking.com applied to register “Booking.com” as a trademark associated with hotel reservation services with the U.S. Booking.com B.V.

Registration 106

Registration Trademark Journalism Intellectual Property 106

JIPL Online

FEBRUARY 26, 2021

Booking.com sought a trademark for “Booking.com” but the United States Patent and Trademark Office (“USPTO”) denied its trademark because it found “Booking.com,” “a generic name for online hotel-reservation services.” [iv] com” is no different than a company adding “inc.” BOOKING.COM refers to some specific entity.”

Trademark 98

Trademark Registration Trademark Law Advertising 98

IP Whiteboard

JULY 8, 2020

The United States Patent and Trademark Office ( USPTO ), who had rejected the trade mark application for booking.com , argued that booking.com is a generic name for online hotel-reservation services and that, as a rule, combining a generic term like “booking” with “.com” com” yields a generic result. com” is generic.

Registration 40

Registration Branding Brands Branding 40

Technology & Marketing Law Blog

JANUARY 23, 2024

20 years ago, you didn’t enter a contract when you had someone watch your dog or buy groceries or use a hotel room or when you got a cab. 2, supra ), § 6, com. Stated another way, we should not delegate questions of unconscionability to an arbitrator because a company that allegedly did the unconscionable things said so.

Contracts 78

Contracts Blogging Advertising Advertising 78