False Advertising Ownership Registering Trademarks Trademark Law 
43(B)log
APRIL 29, 2022
Eventually, instead of monthly compensation, Von Berg offered Hawrych a 10% ownership interest in Nutra-Luxe, which worked for 16 years. Thus, the false advertising claim would be dismissed. False advertising law has a much more structured way of accounting for implications than trademark law does.
43(B)log
OCTOBER 4, 2021
My former student Grace McLaughlin has written an excellent note about the fact that these putative trademarks don’t serve human trademark functions—it’s very hard to remember them or distinguish one random string from another random string in terms of knowing what you’ve seen before—and has proposed some possible responses from the PTO.
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