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How To Avoid Trademark Confusion

Patent Trademark Blog

What are similar trademarks? Known as likelihood of confusion or a Section 2(d) refusal, this is one of the most common reasons why trademark applications get rejected. Likelihood of confusion is not the same as actual confusion. Why avoid trademark confusion in the first place?

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Are cats and tigers alike? EU General Court considers that there is a likelihood of confusion between ‘Tigercat’ and ‘Cat’

The IPKat

In 2020, the board dismissed the appeal in its entirety and found that there was a likelihood of confusion pursuant to Article 8(1)(b). It followed that, contrary to what the applicant had submitted, first, the relevant public was likely to break down the mark applied for into ‘tiger’ and ‘cat’. In a judgment (Case T?251/21

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Hotels, Ice Cream, and Shoes as Canvases for Great Brands

DuetsBlog

Seth Godin has written about how Nike is a great brand because we can imagine what a Nike hotel would look like. . So, let me ask a slightly weirder question: If Nike were an ice cream flavor, what would it taste like? . What if Ben & Jerry’s were a basketball shoe? What would it look like? .

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Trademark Glossary of Terms

Corsearch

Glossary A What are absolute grounds? What is acquired distinctiveness? What are additional factors (for pharmaceutical trademarks)? What is application date? What is an application fee? What is application language (EUIPO)? What is an application number? This term is only used in Europe.