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A green slogan is not a trademark, says the General Court

The IPKat

Regarding the CJEU decision in Audi v OHIM C ‑ 398/08 , the GC noted that the factual context of the case was substantially different, since the slogan “ Vorsprung durch Technik ” was considered renowned and had been used for many years by Audi to promote the sale of its motor vehicles in class 12.

Trademark 132
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Monthly Wrap Up (November 11, 2022): Noteworthy Trade Secret and Restrictive Covenant Cases, Developments and Posts

LexBlog IP

million verdict against Ford Motor Co. The dispute arose over a 2004 agreement between Versata and Ford for software that Versata developed to manage how components in Ford vehicles would be configured during assembly. Maxwell Goss also has an earlier post this year on the same topic that was published by The Michigan Law Journal.