A green slogan is not a trademark, says the General Court
The IPKat
FEBRUARY 27, 2023
Regarding the CJEU decision in Audi v OHIM C ‑ 398/08 , the GC noted that the factual context of the case was substantially different, since the slogan “ Vorsprung durch Technik ” was considered renowned and had been used for many years by Audi to promote the sale of its motor vehicles in class 12.
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