trademarks-measure-twice-cut-once 
Erik K Pelton
AUGUST 2, 2022
Borrowing from the world of carpentry, Erik uses the “Measure Twice, Cut Once” metaphor to explain its analogy to the world of trademark protection. The post Trademarks: Measure Twice Cut Once appeared first on Erik M Pelton & Associates, PLLC.
Erik K Pelton
JANUARY 24, 2023
The following is an edited transcript of my video Trademarks: Measure Twice, Cut Once. What could carpentry and trademarks possibly have in common? It’s the phrase “ Measure twice, cut once.” This applies to the world of trademarks as well.
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