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Can Celebrity Catchphrases be Intellectually Protected?

IIPRD

However, outside the realm of brand marketing, when celebrities make use of a phrase, to the point of it becoming associated to them, it becomes a catchphrase of their own. This reportedly led her to secure appearances worth $30,000, and widening her social media presence. [i] They ended up settling the case outside the court.

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Egglife Foods Sues Crepini, LLC for Alleged Trade Dress Infringement

Indiana Intellectual Property Law

Since 2019, Egglife has allegedly invested $5 million dollars in the Egglife brand and is on pace to reach $30 million in retail sales in 2021. The Defendant, Crepini, LLC (“Crepini”), was apparently founded in 2007 with “the dream of bringing crepes into every North American household.”

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Can You Trademark A Hashtag?

Kashishipr

All ardent social media users are aware of the latest trend of using hashtags to spread the word across a wide range of users for bolstering consumer engagement. Therefore, the prime role of such hashtags needs to be assessed in line with the Trademark Law to deduce whether they qualify for trademark protection.

Trademark 105
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Is it Kurta? Is it a Kaftaan? It’s GUCCI: Why GUCCI May Not be Accountable This Time Too

SpicyIP

Following this incident, news of Zara selling lungi as ‘check mini skirt’ a few years ago had resurfaced on social media. More people are willing to exploit such attached meanings and intellectual property law is trying to keep up with such conflicts, but with boundaries getting blurry with each step.

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Global Digital Encounter 21: The Metaverse as a Challenge to Classical IP

Kluwer Copyright Blog

According to Dr Guadamuz, the main metaverse companies can be divided into three groups: (1) games companies and social media giants (creating private metaverses that are closed and wall guarded); (2) open metaverse developers (providing open-source decentralised standards); and (3) independent developers with some basic funding (e.g.,