Erik K Pelton

DECEMBER 31, 2021

For more, read the article Olivia Muller and I recently wrote for the American Bar Association: The Growing Threat of Trademark Scams. The biggest individual brand story of the year was Facebook’s announcement of its new META brand. NFT trademarks. Trademark filings related to non-fungible tokens (NFTs) exploded in 2021.

Editing 147

Editing Non-Fungible Tokens Trademark All Rights Reserved 147

Corsearch

NOVEMBER 15, 2022

For brands and rights holders, these technologies mean a change in consumer behavior, a shift towards more immersive digital engagement with their customers, and an array of new business opportunities. However, we’re already observing complex IP and brand protection challenges, and it’s important businesses plan their strategies carefully.

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

Erik K Pelton

DECEMBER 20, 2022

Celebrity trademark messes. Besides Mariah, there were many other celebrity trademark stories this year, as more an more celebrities launch more and more brands. Erik Pelton® has been making trademarks bloom since 1999 ® as the founder of Erik M. Past issues of Top Trademark Trends: 2021: [link]. 2010: [link].

Trademark 130

Trademark Non-Fungible Tokens All Rights Reserved False Advertising 130