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The Rise of Influencer Marketing – Contractual Considerations

IP Tech Blog

Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. Whilst influencer marketing can yield great returns for brands, it is essential for influencers and brands to navigate this legal landscape carefully, especially in terms of contractual relationships.

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The Rise of Influencer Marketing – Contractual Considerations

LexBlog IP

Influencer marketing offers brands a unique opportunity to target and connect with online communities, using a personalized approach. Whilst influencer marketing can yield great returns for brands, it is essential for influencers and brands to navigate this legal landscape carefully, especially in terms of contractual relationships.

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Non-fungible Tokens: Commercializing Exclusive Digital Art- A Companion Piece

IPilogue

In this piece, I will recapitulate Strickland- Murphy’s exploration of IP ownership of Non-fungible Tokens and expand on recent developments since May. Unique identification is a valuable tool for the many luxury brands and auction houses that have started using the blockchain to sell or auction their products.

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Analyzing relationship between Contemporary art and Intellectual Property Rights

IIPRD

In a world where information can be disseminated in the blink of an eye thanks to technological advancements, it is a difficult task to ensure that the original artists retain ownership of their creations amid the explosion of available works and the emergence of vastly varied creative forms.

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Architecture and Intellectual Property: Is it possible to protect a building?

Garrigues Blog

Or imagine the opposite, that you are the owner of the brand-new building and intend to change its most characteristic aspects. Moral rights Moral rights establish the connection between the author and his/her work. apareció primero en Intellectual and Industrial Property Blog - Garrigues. Is this viable?

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A Look Back at India’s Top IP Developments of 2023

SpicyIP

[Delhi High Court] On May 23, the Delhi High Court passed an interesting jud gement on the issue of ownership of the copyright in a film screenplay and held that the copyright in the screenplay of the film ‘Nayak’, lay with Satyajit Ray and on his demise, with his son Sandip Ray and the Society for Preservation of Satyajit Ray Archives (SPSRA).

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