Hotels, Ice Cream, and Shoes as Canvases for Great Brands
DuetsBlog
OCTOBER 21, 2020
Hotels, Ice Cream, and Shoes as Canvases for Great Brands. . Seth Godin has written about how Nike is a great brand because we can imagine what a Nike hotel would look like. . So, let me ask a slightly weirder question: If Nike were an ice cream flavor, what would it taste like? . What would it look like? .
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