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Battle of the spiritual and holistic therapists over ‘Archangel Alchemy’ trade mark

The IPKat

Stone had began marketing an online ‘metaphysical education’ course under the brand ‘ARCHANGEL ALCHEMY’ in or around July 2019, with the course first starting on 23 September 2019 and running until 21 September 2020.

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WIPIP 2022, Session 6 (TM)

43(B)log

Sometimes there are brand partnerships—Nike and Ben & Jerry’s—but sometimes aftermarket customization adds more brands, like Nikes customized w/Amazon Prime logos. And sometimes brands do unauthorized customizations—McDonald’s customized a PS4 with painted McD fries. Will people assume co-branding? Why are we here?