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Chipotle and Sweetgreen Play Chicken Over Trademark

IP Watchdog

Just days after a complaint was filed against restaurant chain Sweetgreen by Chipotle Mexican Grill for trademark infringement, dilution, and deceptive business practices, Sweetgreen has changed the name of its offending product in order to reach possible settlement. Chipotle Mexican Grill Inc. Sweetgreen Inc.,

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Four Thoughts Before Bringing a Trademark Infringement Lawsuit

Traverse Legal Blog

Once you have determined that your trademark is likely being infringed, there are a few different enforcement options you can pursue. A cease and desist letter is typically the most cost-effective option, but in some cases a particularly egregious or blatant instance of trademark infringement can call for initiating a lawsuit.

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Concept Of Trademark Bullying: Forceful Enforcement Of Trademark Rights In The Name Of Protection

IP and Legal Filings

A well- known trademark helps the consumers in spotting the difference between similar products by educating them about the product which results in informed choices. The trademark owners enjoy monopoly and exclusive proprietary rights of their trademarks through the law of trademark protection.

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Trademark Enforcement: How to Stop Infringement of Your Brand

Patent Trademark Blog

While registration will ultimately be required, a pending trademark application is sufficient to enable Amazon sellers to begin enrollment. Step 3: Record Your Registered Trademark with US Customs A registered trademark can provide you with so many advantages. Should you send a trademark cease-and-desist letter?

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The five steps to help you protect and enforce your trademarks in Portugal

Garrigues Blog

weigh up and anticipate what a litigation case entails in the big picture and in light of your business. Successful products and services are likely to have their trademarks copied. If you own a business in Portugal and have a registered trademark, these recommendations will prove useful. Anticipate and act: prevention.