AstraZeneca’s Brand Protection Journey: A Story of Collaboration
Corsearch
FEBRUARY 16, 2024
In this blog, Katie Silk and Flora Brooke – Turner share how AstraZeneca’s Global Security Team combats illegally diverted medicines, scams, and counterfeits with the goal of safeguarding its patients. They discuss how they approach intelligence sharing and collaboration with platforms, regulators – and even their competitors.
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