JD Supra Law

FEBRUARY 1, 2024

Thank you for reading the January 2024 issue of Sterne Kessler's MarkIt to Market® newsletter. This month, we discuss Dwayne "The Rock" Johnson's recent trademark acquisition and the importance of understanding those rights. In This Issue: - Wrestling with the Scope of Trademark Rights.

Marketing 69

Marketing Marketing Trademark 69

Olartemoure Blog

MAY 10, 2024

The evolution of trademarks and the growing interest of their owners in defending them has led to an increase in confrontations between globally recognized trademarks and third-party applications that could be similar. Thus, the decisions of international authorities acquire a crucial relevance in the positioning of trademarks.

Trademark 52

Trademark Intellectual Property Registration Marketing 52

JD Supra Law

SEPTEMBER 29, 2023

Thank you for reading the September 2023 issue of Sterne Kessler's MarkIt to Market® newsletter. In this issue: - FTC Guidelines Influence How Influencers Influence - How Design Patents Can Complement Brands' Trademark Portfolios. By: Sterne, Kessler, Goldstein & Fox P.L.L.C.

Marketing 86

Marketing Marketing Design Patent Designs 86

Erik K Pelton

MARCH 8, 2022

Far and away, the worst marketing mistake I ever made was paying money – several thousand dollars – to be on Forbes radio on airplanes more than a decade ago. was the worst marketing mistake I’ve ever made. was the worst marketing mistake I’ve ever made. The interview is good. Pelton - SkyRadio Interview.

Marketing 113

Marketing Marketing Branding Brands 113

JD Supra Law

SEPTEMBER 1, 2023

Thank you for reading the August 2023 issue of Sterne Kessler's MarkIt to Market® newsletter. New Rules Allow for Suspension of Trademark Review. In this issue: - How to Lose a Mark in 3 Ways – Part 3: Naked Licensing - Happy To Wait! In this issue: - How to Lose a Mark in 3 Ways – Part 3: Naked Licensing - Happy To Wait!

Marketing 82

Marketing Marketing Trademark Law Licensing 82

JD Supra Law

NOVEMBER 30, 2023

Thank you for reading the November 2023 issue of Sterne Kessler's MarkIt to Market® newsletter. This month, we discuss the USPTO's recently published alert reminding filers and practitioners of its Code of Conduct when working with the Office, and provide a fun update on the creative ways the NFL protects its trademark rights.

Marketing 82

Marketing Marketing Publishing Trademark 82

JD Supra Law

FEBRUARY 1, 2024

2024 has started off strong for Dwayne "The Rock" Johnson, as he recently joined the board of TKO Ground, the company behind WWE and UFC, and acquired WWE’s trademark rights in his “THE ROCK” nickname. By: Sterne, Kessler, Goldstein & Fox P.L.L.C.

Trademark 72

Trademark Marketing Marketing 72

Olartemoure Blog

FEBRUARY 10, 2024

THE SUPER BOWL TRADEMARK in 1969 In 1969, the NFL trademarked “Super Bowl”. Since then, it has made a conscious effort to enforce this trademark. In 1969, the NFL trademarked “Super Bowl”. The National Football League (NFL) , organizers of the event, have created and grown the brand of the Super Bowl to what it is today.

Cease and Desist 105

Cease and Desist Trademark Advertising Advertising 105

IP and Legal Filings

JUNE 14, 2023

Introduction It often happens that a company’s trademark is confused with its brand and on top of that, the brand name or trade name. When used in a marketing context, the brand has two primary goals: first, to represent the company in public to create maximum awareness and recognition for the organization and its business proposition.

Marketing 52

Marketing Marketing Intellectual Property Branding 52

IP Law 360

APRIL 5, 2024

Abbott Laboratories told a New York federal judge Friday that the company has settled what remains of its trademark litigation campaign against makers of gray market diabetes test strips that has been going on since 2015.

Marketing 52

Marketing Marketing Litigation Trademark 52

Plagiarism Today

FEBRUARY 7, 2022

The same day that the RIAA sent its cease and deist letter to Hitpiece, Nike filed a trademark infringement lawsuit against reseller StockX over Nike-themed NFTs. While that may be scary for the marketplace, it may be precisely what is needed for the market to enjoy any mainstream success. Shades of Napster.

Cease and Desist 261

Cease and Desist Copyright Trademark Copyright Law 261

JD Supra Law

DECEMBER 1, 2022

Thank you for reading the November 2022 issue of Sterne Kessler's MarkIt to Market® newsletter. We also feature articles from Law360 and Law.com that discuss the Jack Daniel's trademark case headed to the Supreme Court.

Marketing 102

Marketing Marketing Trademark 102

IP and Legal Filings

MARCH 5, 2024

Introduction In today’s digital economy, trademarks play an important role in developing a brand’s identity, establishing customer trust, and assuring market competition. Trademark violation raises significant issues. Cybersquatting is another type of trademark infringement.

Trademark 87

Trademark Social Media Advertising Advertising 87

Indiana Intellectual Property Law

APRIL 19, 2024

Fort Wayne, Indiana – Plaintiff Optical Tactics, LLC, operating as Fort Wayne Printing Company , has filed a trademark infringement complaint under the Lanham Act, 15 U.S.C. §§ 1051 , et seq., against Allen & Goel Marketing Company.

Marketing 40

Marketing Marketing Publishing Trademark 40

JD Supra Law

OCTOBER 28, 2022

Thank you for reading the October 2022 issue of Sterne Kessler's MarkIt to Market® newsletter. This month, we discuss an ongoing trademark suit involving a claim of irreparable harm, share the now open gTLD Sunrise periods, and feature analysis of Supreme Court copyright case Andy Warhol Foundation for the Visual Arts Inc.

Marketing 98

Marketing Marketing Art Trademark 98

JD Supra Law

SEPTEMBER 1, 2022

Thank you for reading the August 2022 issue of Sterne Kessler's MarkIt to Market® newsletter. This month, we discuss a Show Cause Order recently issued by the USPTO to combat thousands of fraudulent trademark applications. We also provide an update on a new gTLD Sunrise Period.

Marketing 97

Marketing Marketing Trademark 97

JD Supra Law

OCTOBER 2, 2023

Many brand owners are familiar with the value of registered trademarks, which safeguard the goodwill cultivated between mark holders and consumers by reducing confusion as to the source of the associated goods.

Design Patent 76

Design Patent Designs Design Branding 76

JD Supra Law

DECEMBER 23, 2021

The December 2021 issue of Sterne Kessler's MarkIt to Market® newsletter discusses new enforcement tools courtesy of the Trademark Modernization Act; Pfizer's acquisition of Arena Pharmaceuticals; the latest developments in Canopy Growth's patent infringement suit against GW Pharmaceuticals; and the open gTLD Sunrise period.

Marketing 102

Marketing Marketing Patent Infringement Branding 102

Olartemoure Blog

MARCH 22, 2024

On January 17th, 2024, Brand Finance presented its Global 500 2024 Report, highlighting the importance of trademarks as intangible assets of companies, allowing their owners to enhance their business value and potentially fuel renewed growth. La entrada Brand finance Top trademarks se publicó primero en OlarteMoure | Intellectual Property.

Branding 52

Branding Brands Branding Trademark 52

JD Supra Law

MAY 26, 2022

Thank you for reading the May 2022 issue of Sterne Kessler's MarkIt to Market® newsletter. This month, we discuss Spotify's exploration into NFTs, two new USPTO policies with practical implications for trademark applicants and firms, and the NIH's notice of special interest concerning the use of cannabis derivatives in cancer biology.

Marketing 102

Marketing Marketing Business Trademark 102

JD Supra Law

JULY 27, 2022

Thank you for reading the July 2022 issue of Sterne Kessler's MarkIt to Market® newsletter. We also highlight recent accolades for our Trademark & Brand Protection practice from Who's Who Legal and "IP Stars." This month, we discuss a recent precedential TTAB decision regarding product configuration marks.

Marketing 97

Marketing Marketing Branding Brands 97

IP Law 360

SEPTEMBER 6, 2023

The Pike Place Market Preservation & Development Authority has sued Pike Place Fish Market Inc.,

Marketing 40

Marketing Marketing Trademark Branding 40

IP and Legal Filings

JULY 17, 2023

Introduction ABU DHABI GLOBAL MARKET lodged an appeal against the rejection of its trademark registration application contending that the rejection by the Trade Marks Registry was unfounded both in fact and in law, while the respondent centered their objections around the use of a geographical name and the lack of distinctiveness.

Marketing 52

Marketing Marketing Trademark Invention 52

The IPKat

JANUARY 27, 2022

On 12 January 2022, the Lithuanian Supreme Court upheld the rejection of the Lithuanian designation of Chanel SARL’s two-dimensional trademark (see below) in Class 3 for perfumery products. The trademark depicts the shape of the Chanel No. So the Court considered that Chanel’s perfume bottle is commonplace within the perfume market.

Trademark 138

Trademark Registration Marketing Marketing 138

43(B)log

JANUARY 18, 2024

Christine Haight Farley, Trademarks in an Algorithmic World , 98 Wash. Abstract: According to the sole normative foundation for trademark protection—“search costs” theory—trademarks transmit useful information to consumers, enabling an efficient marketplace. So says Christine Haight Farley in her intriguing new article.

Trademark 78

Trademark Branding Brands Branding 78

IP Law 360

OCTOBER 2, 2023

The social media website formerly known as Twitter was hit Monday in Florida federal court with one of its first trademark lawsuits over Elon Musk's recent decision to rebrand the website as "X" — coming from a Florida legal marketing firm that also puts out "Mass Tort Insider."

Marketing 75

Marketing Marketing Social Media Trademark 75

The IPKat

MAY 11, 2024

The fruit industry news has been abuzz this week with reports that a new pineapple will soon be hitting the market in the United States. The pineapple, characterised by its red outer skin and produced in very limited quantities in Costa Rica, is being marketed under the name Rubyglow™ and will retail for nearly $400 per fruit.

Trademark 57

Trademark Registering Trademarks Marketing Marketing 57

JD Supra Law

JUNE 30, 2023

Thank you for reading the June 2023 issue of Sterne Kessler's MarkIt to Market® newsletter. This month, we begin a three-part series that closely examines ways to lose trademark rights; share an article that examines the application of the Rogers test in trademark infringement cases Jack Daniel's Properties Inc.

Marketing 56

Marketing Marketing Trademark 56

Biswajit Sarkar Copyright Blog

NOVEMBER 1, 2023

Setting aside the aggressive marketing campaign to establish this blue as their signature colour this time around, it is a matter of great debate whether Burberry can attain trademark protection for it. However, to establish the colour as distinctive for a trademark would require a thorough and meticulous strategy even for Gucci.

Trademark 79

Trademark Branding Brands Branding 79

Indiana Intellectual Property Law

APRIL 26, 2024

has been accused of trademark infringement in a lawsuit filed by Pennsylvania -based Global Trademarks Inc. The lawsuit alleges that certain swimsuits marketed by FullBeauty Brands and affiliated entities bear a striking resemblance to designs owned by competitors. Indianapolis, Indiana – FullBeauty Brands Inc.

Branding 52

Branding Brands Branding Trademark 52

JD Supra Law

AUGUST 30, 2021

The August 2021 issue of Sterne Kessler's MarkIt to Market® newsletter discusses Monster Energy's history of trademark disputes in the context of enhancing brand strength, tips for shortening the pendency of trademark filings at the USPTO, recent cannabis extraction technology litigation, and the new gTLD open sunrise period.

Marketing 91

Marketing Marketing Branding Brands 91

JD Supra Law

DECEMBER 24, 2021

Trademark owners and practitioners have some extra reasons to celebrate this year, as the majority of the Trademark Modernization Act went into effect on December 18, 2021. By: Sterne, Kessler, Goldstein & Fox P.L.L.C.

Trademark 98

Trademark Marketing Marketing Registration 98

JD Supra Law

DECEMBER 19, 2023

Market Supervision Administration of Guangdong Province "2021 Typical Cases of Intellectual Property Administrative Law Enforcement" patent infringement case No. Market Supervision Administration of Guangdong Province "2021 Typical Cases of Intellectual Property Administrative Law Enforcement" patent infringement case No.

Patent Infringement 74

Patent Infringement Marketing Marketing Intellectual Property 74

Likelihood of Confusion

APRIL 27, 2022

Are trademark filings really an economic indicator? a] trademark and copyright lawyer at. The post Bull market appeared first on LIKELIHOOD OF CONFUSION™. This is from the Philadelphia Inquirer (via David Ardia, who cites Marty.) Glenn Gundersen. [a]

Marketing 52

Marketing Marketing Trademark Copyright 52

JD Supra Law

APRIL 28, 2023

Thank you for reading the April 2023 issue of Sterne Kessler's MarkIt to Market® newsletter. This month, we discuss practice tips for the two new petition processes instituted by the Trademark Modernization Act and highlight significant proposed amendments to the Chinese Trademark Law.

Marketing 52

Marketing Marketing Trademark Law Trademark 52

Corsearch

OCTOBER 6, 2023

While many seasoned marketing and branding agency professionals are very sensitive to potential legal issues, none of us can be all things to all people. But what if you could have real-time feedback on any potential trademark issues as quickly as you can come up with the ideas? Your client has an exciting new brand in mind.

Branding 59

Branding Brands Branding Marketing 59

IP Watchdog

FEBRUARY 14, 2024

But how much control do brands like Chanel have over merchants who resell name-brand items in the secondary market? The answer, according to a federal jury in the Southern District of New York, is “Quite a bit.”

False Advertising 72

False Advertising Trademark Branding Brands 72