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From Static Symbols to Fluid Brand Identities

IP and Legal Filings

The Reason Behind This Evolutionary Development Brand and companies have made it a trend to evolve from time to time creating variants over their original/ main or core mark. It strengthens brand awareness, builds a better rapport, and a more intimate Business-to-consumer relation which builds trust and faith in their product.

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Piracy Relic ‘Putlocker.com’ Auctioned Off For $102,499

TorrentFreak

All of these sites have long since disappeared, but interestingly their brands live on. It’s perhaps fitting that sites that relied heavily on copying are being copied themselves; the original operators can hardly complain about that. Putlocker.com. Government’s notorious markets report.

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shipping facilitator escapes direct (c)/TM claims; alleged hinkiness not enough for contributory liability either

43(B)log

for unlawfully manufacturing, importing, advertising, marketing, selling, and distributing unauthorized, counterfeit versions of its popular CAKE brand of hemp-derived Delta-8 products. Here, however, AKF didn’t allege that Mothership ever marketed, sold, or advertised the “Cake” mark. AKF sued LCF etc. 3d 1068 (9th Cir.

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Inter American Convention allows claims that Lanham Act makes dubious after Abitron; but what about Article III?

43(B)log

Industria, based on Colombia, produces and distributes food products under two relevant brand names: Zenú and Ranchera. They’re successful brands: approximately $300,000,000 annually in sales of Zenú products and $100,000,000 in sales of Ranchera products. For the first two, Industria failed to show literal falsity.

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Despite likely confusion and presumption of irreparable harm, delay dooms old USFL's PI bid

43(B)log

He also hosted a reunion and golf tournament in 2007 and engaged in other referential activities; he managed royalties from the licensed USFL apparel from 2011-2021. They have also entered into numerous business partnerships and relationships for ticketing, advertising and apparel sales.” Plaintiff’s 1980s USFL registrations lapsed.

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[Guest post] Retromark Volume XI: the last six months in trade marks

The IPKat

Given that finding and clearing a new brand purely from a legal perspective can take months, it is interesting to note that when a Defendant loses an infringement case it will almost certainly be ordered to rebrand within days, weeks at the most. The parties were back in court in January for a form of order hearing.

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2021 IP Year in Review

IPilogue

Our hard-working students and community members published more than twice as many articles than in 2020 and the most articles in a calendar year since 2011. While filing trademarks is important for brand protection, the examination stage can take upwards of two years to complete. 2021 was an exciting year for the IPilogue.

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