Remove Branding Remove Copying Remove Marketing Remove Workshop
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Central Role of IP and Marketing in Business Design

azrights

It frustrates me that people turn to me when they’re copied, assuming this is the kind of work I’m engaged in doing, when they’ve never consulted me before about their IP. Lack of appreciation about what ‘brand’ and ‘IP’ mean and entail is why better education on brand creation is essential.

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Give Your Artist Brand Some Personality

Art Law Journal

Stellar work is part of the equation but so is building your artist brand. Your personality can be a powerful differentiator and will help you build your artist brand as you make connections, grow your network, and establish your client base. The First Rule of Your Artist Brand: Know Thyself.

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Toddle Born Wild: ‘big innovation for little hands’

Dragons' Den

We spoke to Hannah about her success as a woman in business and how registering her IP has helped her protect and add value to her brand, ‘Toddle Born Wild’. I couldn’t find any products on the market for children under 3 that could help. I looked at different routes to market, selling online to consumers initially.

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Impact of other related Intellectual Property rights on the Pharmaceutical Industry

IIPRD

The portion of the total market that involves electronically enabled medical devices continues to expand. Corporations may become aware of these applications and want to patent and market them for their own benefit. More and more involve collecting data that is processed via algorithms “in the cloud”. Grace & Co. 7] 569 U.S.

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IP-protected, gender-inclusive underwear? That’s Wilde!

Intellectual Property Office Blog

Deborah then began a business course which caused her to change path: “I realised the market for children’s clothing was very difficult as I handmake each item, and children can quickly outgrow clothes. I never thought that 3 years later I’d be sitting in an office of my own with staff and my own workshop, it’s quite phenomenal!”

IP 78