Applicant’s Lack of Transparency Clouds TM Registration
Patently-O
APRIL 1, 2022
This is a pending trademark case involving the mark CLEAR that Dolce Vita uses on their shoes. Still, when I saw the brand name CLEAR as applied to footwear, I did not expect for the shoes to be transparent. . I remember the 1980s and gel-sandals; my internet search also reveals some beautiful translucent Crocs. DolceVitaBrief.
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