Unveiling Trademark Dilution from Scratch to Denouement
IP and Legal Filings
NOVEMBER 1, 2023
Frank Schechter which says that a common (Generic) name can be registered by anyone, but no one has the exclusive right to that trademark, For instance, the renowned brand Apple has its trademark registered under various classes but the word ‘apple’ diluted under class 29 of the food category. In ITC Limited v.
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