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Football, marketing and the art of the ambush: Ambush marketing in 2022

JD Supra Law

Provided that these risks are managed correctly, ambush marketing can allow an advertiser to benefit from the buzz around an event without having to shell out on expensive sponsorship fees, settlements or damages. But what is ambush.

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California Supreme Court reaffirms strict liability for false advertising in Serova

43(B)log

18, 2022) Not bound by Article III, the California Supreme Court issued a ruling despite the parties’ settlement. The statements were “commercial advertising meant to sell a product, and generally there ‘can be no constitutional objection to the suppression of commercial messages that do not accurately inform the public.’” 2d 170 (Cal.

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Piracy Shield: IPTV Blocking Orders Apply to All DNS & VPN Providers

TorrentFreak

The relevant section (Paragraph 5 Art. Some providers previously agreed to limited blocking in the United States as part of settlements in civil actions. The company says it will deindex offending platforms from search and also remove their ability to advertise. When asked to block services in Russia, others simply pulled out.

Reporting 104
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SpicyIP Weekly Review (May 13- May 19) 

SpicyIP

The defendant claimed defence under comparative advertising, that it does lead to disparagement and that the plaintiff does not hold registration over the blue colour in question. emphasizing on person skilled in the art. In response, the present rectification petition was filed to remove the subject registration. v Cipla Ltd.,

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27th Annual BTLJ-BCLT Symposium: From the DMCA to the DSA: Panel 2: Will the DSA Achieve a “Brussels Effect”?

43(B)log

EU has been first mover on some things and not others (Art. A service provider decides what it must do under 512 and the DSA/Art. Eleonora Rosati, Stockholm University Trusted flaggers moved from practice to statutory regulation, and are relevant to Art. DSA institutionalized trusted flaggers in Art. Very sticky.

Art 45
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Fair Use Protects High School’s Use of Inspirational Meme–Bell v. Eagle Mountain School District

Technology & Marketing Law Blog

We cannot see how the creative arts would be better served by permitting Bell’s suit to proceed. Taking these cases into account, the district court reasonably concluded that Bell is a serial litigant, who makes exorbitant demands for damages in hopes of extracting disproportionate settlements. This case is another in the line.

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USC IP year in review, TM/ROP

43(B)log

For about a decade, courts had realized that IIC had gone way too far, and had expanded liability in ways that didn’t protect consumers and facilitated anticompetitive claims about false advertising. Final comment to make before I transition to part three is about Art. ASU is appealing to the Ninth Circuit.

IP 94