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Football, marketing and the art of the ambush: Ambush marketing in 2022

JD Supra Law

Provided that these risks are managed correctly, ambush marketing can allow an advertiser to benefit from the buzz around an event without having to shell out on expensive sponsorship fees, settlements or damages. But what is ambush.

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California Supreme Court reaffirms strict liability for false advertising in Serova

43(B)log

18, 2022) Not bound by Article III, the California Supreme Court issued a ruling despite the parties’ settlement. The statements were “commercial advertising meant to sell a product, and generally there ‘can be no constitutional objection to the suppression of commercial messages that do not accurately inform the public.’” 2d 170 (Cal.

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SpicyIP Weekly Review (July 1-July 7)

SpicyIP

Here is our recap of last week’s top IP developments including summary of the posts on the DHC’s direction to frame a code of conduct for Patent and Trademark Agents, MHC’s decision on prior arts, and the settlement between Dabur and Dhruv Rathee of their trademark and copyright dispute. Anything we are missing out on?

Art 59
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Graffiti and Street Artists Sue for Copyright Infringement

Greenspoon Marder LLP

Sometimes the works in question are reproduced on clothing, other times the works are featured in advertising and marketing campaigns. A well-known street artist known as Rime has filed lawsuits against prominent designers Vince Camuto and Moschino, both which ended in settlements. The terms of the settlements were not disclosed.

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IP and NFTs: Where are We?

LexBlog IP

On September 8, 2022, the parties filed a notice of settlement. January 2022: Rapper Lil Yachty (real name: Miles Parks McCollum) sues NFT seller Opulous for trademark infringement based on Opulous using his name and likeness as part of a “Lil Yachty NFT Collection” advertising access to his new music. Miramax, LLC v.

IP 52
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IT’S THE COPYRIGHT INFRINGEMENT FOR ME: WHY CLAIMS AGAINST MEME CONTENT SHOULD NOT MATTER

JIPL Online

If memes are so powerful to engage users with the underlying content, as recognized by their increased use as an advertising tool, then how can the same corporations claim that memes are creating a serious harm that the law should recognize and protect? art I, § 8, cl. 1, 2013), [link]. xxiii] See Dewey, supra note xvii. 21, 2021).

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SpicyIP Weekly Review (March 4-March 10)

SpicyIP

The Controller of Patents rejected it, primarily citing prior art and asserting non-patentability under Section 3(i) of the Patents Act. The plaintiff has registered its “Social” trademark and states to have invested considerably in its advertisement from 2001-2023.