Remove Advertising Remove Marketing Remove Registration Remove Trademark
article thumbnail

Trademark Registration for MSME

Intepat

It provides assistance on market development, quality, and technology up-gradation. Additionally, trademark registrations for MSMEs are relatively cost-effective. Trademarks help your business to stand out from the crowd where there are so many look-alike products. Every trademark is unique. Registration fee.

article thumbnail

Can an advertising slogan function as a trademark?

Garrigues Blog

The General Court of the European Union recently refused to allow registration of the “BECAUSE THERE IS NO PLANET B” mark for cosmetic products, stationery and other accessories, holding that it lacked the distinctive character required for the general public to identify it as a trademark.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Trademarks from a Marketing Perspective

Kashishipr

The role that trademarks play in the marketing of a brand can help us unwind what commercial players and business houses should consider in the development of their brand marketing strategies to best incentivize their assets for better returns. Noting the Difference between a Brand and a Trademark.

Marketing 105
article thumbnail

[Guest post] Parasitic advertising on UEFA Euro 2020: Italian Competition Authority imposes first sanction for ambush marketing

The IPKat

Here's what Anna Maria and Lorenzo write: Parasitic advertising on UEFA Euro 2020: Italian Competition Authority imposes first sanction for ambush marketing by Anna Maria Stein and Lorenzo Maniaci Ambush Kat By its decision No. Since May 2020, ambush marketing has been regulated in a comprehensive manner in Italy by Law No.

article thumbnail

European IP Office Denies Trademark Registration for “I Love You” Emoji ?

Technology & Marketing Law Blog

The EU IPO denied a trademark registration for the following symbol in various real estate-related classes: The trademark examiner determined that the symbol means “I love you” in American Sign Language (ASL). Indeed, many emoji-like symbols have been registered as trademarks in the US.

article thumbnail

Trademark Infringement in the Digital Age

IP and Legal Filings

Introduction In today’s digital economy, trademarks play an important role in developing a brand’s identity, establishing customer trust, and assuring market competition. Trademark violation raises significant issues. Cybersquatting is another type of trademark infringement.

article thumbnail

Trademark Registration for MSME

Intepat

Trademark Registration for MSME. It assists in market development, quality, and technology up-gradation. Additionally, trademark registrations for MSMEs are relatively cost-effective, and it is a simple trademark process that can be done online. Every trademark is unique. Registration fee.