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Trademark Enforcement: How to Stop Infringement of Your Brand

Patent Trademark Blog

How can you realistically enforce your trademarks? Trademark enforcement is not only for millionaires and big companies. Startups and small businesses can use cost-effective ways to stop or discourage trademark infringement. By employing smart tactics, you can increase trademark protection while spending less.

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Let the Chips Fall Where They May: Hershey Sues Californian Cookie Maker

IPilogue

The design of Hershey’s cone-shaped small chocolate “Kisses” has been a registered trademark with the United States Patent and Trademarks Office (USPTO) since 1996. When it comes to food designs, how far can a trademark go? This case is one of many battles between Cookie Department and Hershey.

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Which Type of Intellectual Property Protection Do I Need?

Art Law Journal

Unfortunately, Intellectual Property law has gotten so complicated that many people aren’t even sure which type of Intellectual Property (copyright, trademarks, or patents) protects their creative work. Take these two commonly heard phrases: “I need to copyright my company name,” and “I want to patent my new idea.”.

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Which Types of IP (Intellectual Property) Protection Do Artists Need?

Art Law Journal

Unfortunately, IP law has gotten so complicated that many people aren’t even sure which types of IP (copyright, trademarks, or patents) protects their creative work. Take these two commonly heard phrases: “I need to copyright my company name,” and “I want to patent my new idea.”. How do I get a Copyright?

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Small business trademark protections are more critical than ever

Erik K Pelton

Believe it or not, I even had to face changing my brand name early on as a result of receiving a cease and desist letter! Watching these small business’ brands grow and represent successful businesses, while working together with business owners to protect the trademarks, has been a tremendous joy. Corporate attorney.

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What is a common law trademark?

Patent Trademark Blog

How are trademark rights determined in the US? In the US, trademark rights are generally given to the first one to use a mark. Except for a few limited circumstances, the first user is the rightful trademark owner in the US. In contrast, many foreign countries give trademark rights to the first filer.

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Evaluating the Constitutionality of Viewpoint-Neutral Trademark Registration Laws That Do Not Restrict Speech—Vidal v. Elster (Guest Blog Post)

Technology & Marketing Law Blog

By guest blogger Lisa Ramsey , Professor of Law, University of San Diego School of Law The Supreme Court will likely hold in Elster that Section 2(c) is consistent with the First Amendment, but will it clarify how to balance trademark and free speech rights? Tam (2017) and Iancu v.