Intellectual Property Management Invention Marketing Trademark 
IP.com
FEBRUARY 1, 2021
What is Intellectual Property Strategy? An IP strategy helps entities manage their intangible assets—including patents, trade secrets, trademarks, and copyrights—in a way that aligns with their overall business strategy and goals. Exclusionary rights must also remain strong throughout a product’s entire lifecycle.
Intepat
JUNE 22, 2023
Franchising is commonly adopted to commercialise trademarks. Testing the System – Applying the developed franchising system in at least one pilot unit in the same or similar market can help in testing the operational aspects of the business and in perceiving the possible defects before the launch of franchising.
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