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3 Core Elements of Intellectual Property Strategy

IP.com

What is Intellectual Property Strategy? An IP strategy helps entities manage their intangible assets—including patents, trade secrets, trademarks, and copyrights—in a way that aligns with their overall business strategy and goals. Exclusionary rights must also remain strong throughout a product’s entire lifecycle.

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Methods of Commercializing Intellectual Property – Part II

Intepat

Franchising is commonly adopted to commercialise trademarks. However, unequal expertise between the parties may result in an imbalance in the intellectual property assets and investments brought in by all the parties.