Remove 2009 Remove Advertising Remove Branding Remove Registration
article thumbnail

Trademark Infringement in the Digital Age

IP and Legal Filings

Introduction In today’s digital economy, trademarks play an important role in developing a brand’s identity, establishing customer trust, and assuring market competition. Corporations must establish online identities, such as logos, slogans, product names, and brands, to build consumer awareness, loyalty, and trust.

article thumbnail

“Pink Perfection: The Trademarking Of Barbie’s Signature Hue”

IP and Legal Filings

Conceived by Ruth Handler and named after her own daughter, Barbie has, from its inception, been a driving force behind Mattel’s successful branding efforts, resulting in the sale of over a billion Barbie dolls and the expansion of the franchise into various media, including video games, merchandise, and a live-action movie.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Green Washing Vis-A-Vis Green Trade Marks

IP and Legal Filings

This has led to consumers opting for brands that pledge their duty to contributing towards environmental protection by means of minimalism and sustainability. In today’s era of eco-branding, wherein trademarks are used to distinguish sustainable brands from the mainstream commercial ones, the latter engage in the practise of “greenwashing”.

article thumbnail

SpicyIP Weekly Review (May 13- May 19) 

SpicyIP

Shamnad Basheer 1976-2019; taken at NUJS, Kolkata circa 2009. The plaintiff also alleged that the examination of impugned trademarks was faulty, registration should have been denied under Section 11(1)(b) of Trade Marks Act, 1999. Intergrow Brands Pvt. Drop a comment below to let us know. On the occasion of Prof.

40
article thumbnail

Legal Discernment On The Co-Existence Of Similar Trademarks

IP and Legal Filings

To profit on the reputation of another brand, competitors began copying marks or acquiring deceptively similar trade marks with a desire to obtain the goodwill of well-known marks. The ‘Cycle’ brand is registered under various classes which include food products and incense sticks, dhoop, hair oil, etc. COURT’S DECISION.

article thumbnail

Delhi High Court Sets Aside 3 Orders from the Patent Office and the Trademark Registry, in 1 day!

SpicyIP

1055/DELNP/2009 for the invention –“Process Device with Density Measurement” and the subsequent rejection order (dt July 7, 2017) passed by the Controller. Shell Brands International AG v. The T hree Orders Now, let’s look at the three cases in hand. Rosemount Inc. see my post on this order here.)

Trademark 126
article thumbnail

Journey Through “Octobers” on SpicyIP (2005 – Present) 

SpicyIP

Basheer, in his 2009 post, about Chantix, a Pfizer-patented anti-smoking drug, raised questions regarding transparency around the discretion to require local clinical trials. For collective marks, he argued that out of 10 collective mark registrations he examined, 9 were granted erroneously. and Class 5.2